About Us
Our Story
Welcome to Integrity Tax Group, a company with a rich history and a commitment to providing comprehensive tax and business services to our valued community. Our story began in 2000 when Brian Roark, a passionate and driven CPA, desired to build a tax and financial company with Christian Values, one that went beyond just offering tax help. He knew our communities would benefit from a knowledgeable partner to support their small businesses, defend them against IRS inquiries, and provide trustworthy and honest advice - a company with unwavering integrity.
Our Journey Begins in Jenison, MI
2000
In the year 2000, Brian Roark took a bold step and acquired an existing tax firm on Chicago Drive in Jenison, MI, laying the foundation for what would become Integrity Tax Group. Over the years, our team has grown to include many other tax and small business experts, each contributing their unique talents and expertise to our shared vision.
Integrity Tax and Financial opened our Grand Haven office.
2010
2011
Integrity Tax and Financial expanded further in Jenison, having two locations.
Integrity Tax and Financial rebranded to Integrity Tax Group to better reflect who we are.
2013
Two locations became one as we combined our Jenison offices into our main location on Cottonwood Drive. In addition, Integrity Tax Group expanded to Holland.
2015
Integrity Tax Group expanded to Northeast Grand Rapids and Southern Indiana.
2016
Our Beloved Founder, Brian Roark, passed away after a sudden illness. His widow, Anita, continues to build on his foundation.
2019
Integrity Tax Group expanded to Rockford.
2020
2021
Indiana and Michigan locations separated to serve our local clientele better.
To ensure the future of Integrity Tax Group, an internal Tax Preparer Development program was started.
2022
Today and Tomorrow
Today, Integrity Tax Group has evolved into a one-stop shop for all tax and small business needs. We take pride in offering a wide range of services, including full payroll, bookkeeping, small business assistance, and comprehensive tax services for individuals and businesses.
Our success and growth are a testament to the dedication and expertise of our contributing practitioners: Joe Borowicz, Bill & Judy Fredricks, Joanne Hoonhorst, Cindy Carmody, Harvey & Neva Warsen, Bev Taylor Dodd, Rick Meads, Dan Jensema, Jerry Dykema, Ron Mossel, Bill Thayer, Paul Straub, Dick O’Leary, Dale VanderWall, Tom Pobojewski, Rod VanDyk, Jim Zaremba, Marten Vegter, Kevin Moss, Mike Cunningham, Lynn Walters, Roger Nerli, Dorothy Darling, John Green, Roger Uecker, and Jerry Coon.
As we continue to grow and expand, Integrity Tax Group remains committed to delivering exceptional service with the utmost integrity. Our Michigan locations include Jenison, Rockford, NE Grand Rapids, Holland, and Grand Haven.
Thank you for being a part of our journey, and we look forward to serving your tax and small business needs with the same passion, dedication, and values that started it all!
Our Values
Committed Team Player
We use our combined skills to work toward a common goal with dedication, sacrifice, wholeheartedness, and loyalty to our clients and each other.
Relationships and Family Values
By relying on The Golden Rule, we focus on relationships to foster client retention and referrals as well as building up each other.
Proactive Continuous Improvement
Our team has a passion for improving ourselves, our relationships, our company, our profession, and our community.
Enthusiastic Customer Service
We care about people and strive to make a lasting positive impact on everyone we come in contact with.
Professionalism and Expertise
We are driven to produce quality work and valuable counsel, and this commitment permeates everything we do.
Lean Stewardship
Our goal is to utilize and manage the resources we have been entrusted with wisely and honorably.
Our Mission
Tax & Business Services...
caring for you so you can care for yours
Our Vision
Be the professional of choice for tax and business needs; changing the game through a culture of servant leadership